Betting tips for all sports today. Find today's best bets.
Established in 2024, PricedUp looks to welcome every bettor with their comprehensive market selections and excellent customer service
For more tips and tricks, follow our section on our Betfair blog.
Specialising in Horse Racing, Nags Bet is a new sportsbook brand launched in 2023 which aims to provide customers with a comprehensive betting experience.
Just a single brand made it into the listings in October, with NagsBet passing all the team tests to get the full review treatment.
Best deals from UK betting sites.
Just one new bookmaker made the cut again in September, proving the tough criteria required to get listed on OLBG. on this occasion it was 7Bet
Just one new listing in November that got through the rigorous testing of our team, Mogo Bet [are they running out of names?], made it through to full review process
Some sports could have better market depth
There were three new bookmakers added to OLBG in June, just ahead of the Euro2024 tournament, including SportsBroker, MyriadPlay and bet442
One of the Most Exciting Sports Betting Launches in years, BetWright has landed for all your Online Betting needs
Cutting-edge tools enhance user betting experience.
Again just the one addition getting past our crack team of reviewers as BetWright join the OLBG ranks
Lead the Crowd with this exciting new pools betting platform, backed by a fresh mobile interface, and enticing promotions
Top Bet Builder: Excellent customization options for bets.
This is our constantly updated list of the latest new bookmakers. Our expert team delves into each new betting site, ensuring you have access to comprehensive, in-depth reviews that assess every aspect of what is on offer and how it compares to other leaders in the sporting niche. This list is newly ADDED bookmakers to OLBG, not newly launched, although some very much are. It can take some time for a new betting site to reach the level required for inclusion in our lists. For all new Bookmakers launched and added, scroll down a little bit
- , Senior sports betting editor
New to the UK as of Summer 2024, Bet442 focuses on in-play promotions to bring the excitement of sports betting to you
The best betting exchanges are:
has enhanced its football free bet promotions, and the newly launched BetWright aims to bring innovative features to the betting scene. OLBG experts acknowledge as a promising contender.
The best sports spread betting sites are:
(BOG) after VBet and Star Sports reduced their offerings. , leaving Bet365, BetVictor, and talkSPORT BET as the top options.
Betfair Online Betting » Get £50 in Free Bets
Exploring new UKGC-licensed betting sites can offer a range of benefits that shouldn’t be overlooked. A fresh bookmaker provides an excellent opportunity to start with a clean slate, and a fresh approach to a specific sport, odds and features that are tailored to your betting style
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Our seasoned sports betting experts tirelessly work on new brand reviews, update existing brands, and realign our analysis of our betting guides. This ensures you have the most accurate and up-to-date information when making betting site choices.
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Switching to a newly-licensed bookmaker introduces you to new welcome bonuses and promotional offers unavailable at sites you may already be registered with. new betting operators often attempt to differentiate themselves through innovative features, alternative market selections, and competitive odds.